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Press release
Swiss master creators of exquisite luxury timepieces, Perrelet, unveiled another facet of their strategic regional expansion plan by announcing the appointment of Asia Jewellers as exclusive distributors for the Kingdom of Bahrain. The partnership was finalised with a formal contract between the two companies at the ongoing Jewellery Arabia 2012 at the Bahrain Exhibition and Convention Centre.
Luca Carsana, Area sales Manager Perrelet, speaking to the media after the event said: “The partnership with the reputed Asia Jewellers will enable us to reach a wide cross-section of luxury watch lovers in the Kingdom. This is part of our plan to make our exclusive timepieces available across the region which is known for its appetite for luxury watches.”
“Asia Jewellers are delighted to partner with Perrelet and add another prestige brand to our portfolio of high end luxury watches and jewellery manufacturers. We expect Perrelet's range of outstanding timepieces to attract a good response from the discerning clientele from Bahrain,” remarked Mohammed Mahmood Jaffar, Chairman of Asia Jewellers.
Asia Jewellers' well attended stand at Jewellery Arabia showcased a range of Perrelet's fine watches available in the region including the newly launched Turbine Diver which is being presented for the first time in the region along with the rest of the exquisite Turbine family of watches for men and women.
